Creating effective barriers to entry can be the single most important driver defining the profit potential of a company. In today’s B2B and B2C web markets, barrier to entry boils down to one thing: demand-side benefits of scale. To be successful, every web start-up needs to be thinking about how…

“Traction is the new IP” sums up perfectly how the technology space has evolved over the past decade due to the nature of the web. Barriers to entry are no longer created by patents or by tech differentiation alone, but by superior traction in the marketplace. In today’s web landscape,…