Google recently released the results of a new study on mobile search and conversions. Along with Nielsen, Google analyzed over 6,000 mobile searches and the actions that came after the search. While there are quite a few interesting findings (including the fact that 55 percent of conversions occur within the…
I just finished reading “In The Plex”, Steven Levy‘s book on Google, and can highly recommend it to anybody who wants to better understand Google’s success. While many things are not completely new if you have followed the company for a while, the systematic recount of Google’s history and the…
People search must account for a significant portion of Google search traffic and it is interesting to see that they are now trying to grab a larger market but asking people to store essential information in a Google profile. If this takes off, this would not be great news to…
Michael Arrington’s post about search optimized content creation (“The end of hand crafted content“) started an interesting discussion about the role of social media in differentiating good content from bad content (check out Fred Wilson’s “Why social beats search” and the counterargument by Chris Dixon arguing that passed links will…
Every time I read about Yahoo‘s share of the search market I wonder to what sites the Yahoo traffic is actually going. Here is the mystery: depending on the source, Yahoo’s share of the US search market is around 20% give or take (e.g. Compete numbers or ComScore numbers) but…
