Re-imagining the mobile use case
Google recently released the results of a new study on mobile search and conversions. Along with Nielsen, Google analyzed over 6,000 mobile searches and the actions that came after the search. While there are quite a few interesting findings (including the fact that 55 percent of conversions occur within the first hour of the mobile […]
Why Google became so successful – reviewing Steven Levy’s “In The Plex”
I just finished reading “In The Plex”, Steven Levy‘s book on Google, and can highly recommend it to anybody who wants to better understand Google’s success. While many things are not completely new if you have followed the company for a while, the systematic recount of Google’s history and the decisions they have taken along […]
Google getting into the people search business in a bigger way?
People search must account for a significant portion of Google search traffic and it is interesting to see that they are now trying to grab a larger market but asking people to store essential information in a Google profile. If this takes off, this would not be great news to Facebook, LinkedIn and specialized people […]
Search? Social media? Implicit user behavior? Differentiating good from bad content.
Michael Arrington’s post about search optimized content creation (“The end of hand crafted content“) started an interesting discussion about the role of social media in differentiating good content from bad content (check out Fred Wilson’s “Why social beats search” and the counterargument by Chris Dixon arguing that passed links will be critical inputs to better […]
Mystery: where does Yahoo’s search traffic go to?
Every time I read about Yahoo‘s share of the search market I wonder to what sites the Yahoo traffic is actually going. Here is the mystery: depending on the source, Yahoo’s share of the US search market is around 20% give or take (e.g. Compete numbers or ComScore numbers) but when I look at the […]